About Proraso
Founded in Florence by Ludovico Martelli in 1908. In 1948, his son Piero invented the Pre-Shave Cream — now the category-defining product. Proraso has been the official supplier to Italian barbershops for 75+ years. The Green line (eucalyptus + menthol) is the original formula. Vegan-certified across the full line. Made in Italy, no parabens, no silicones, no alcohol in the balms.
Packaging: Vintage-Italian aesthetic — matte tubes in forest green, white, and terracotta with retro serif typography. The Vintage Gino Tins are lithographed metal collectibles with 1950s-style Italian art.
Placement fit: classical, warm, minimal. Objects from Proraso work in classical, warm, minimal settings — a classical is where we place them most.
Proraso objects we place
10 objects from Proraso in the current catalog. Each is composed for the listing — we read the reservation the way a returning guest would, propose the right SKU for the space, and place it by hand before the guest arrives.
Objects from Proraso are available on request — write to hello@guestgesture.com to add a specific SKU to a gesture.
How we place Proraso
Proraso objects ship in their original packaging, placed at the relevant position in the space — bath counter, nightstand, kitchen, or mantel — the night before or morning of arrival. We include a handwritten card on Pineider stock. The placement fee is absorbed in the tier price: Threshold $80, Considered $140, Appointed $220.
To send a Proraso arrival gift to someone staying at a vacation rental, villa, inn, or private home: paste a reservation, or write to hello@guestgesture.com. We propose, you approve, we place it before they walk in.
Other houses in the Library
The GuestGesture catalog includes objects from Aesop, Byredo, Cire Trudon, Frette, Maison Francis Kurkdjian, Santa Maria Novella, Astier de Villatte, Officine Universelle Buly, Bernardaud, Smythson, Jonathan Adler, Society Limonta, and others. Browse the full Library →
← The full Library · Begin a gesture →
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